Saltbox Brewing's cup runneth over with charitable deeds on July 20 as the Mahone Bay brew pub celebrated two initiatives in aid of local groups.
Speaking before a full house as customers poured onto the premises on a sunny evening, George Anderson, one of the owners, wielded a silver awards cup as he announced the launch of a new IPA, Dory Racer.
He said the brewery was introducing the new beer to coincide with the dory racing challenge it is sponsoring on August 4, and added the winners will be able to fill the silver cup with beer.
"We're bringing dory racing back to Mahone Bay after an absence of a few years," said Anderson, noting that about 20 teams have already signed up for the Dory Challenge.
Anderson pointed out that Saltbox has been a sponsor of the Canadian Dory Racing Association, which is based in Lunenburg, "because they're in a little bit of trouble."
Anderson's wife, Jane McLoughlin, who is also a Saltbox owner, presented the local animal shelter SHAID with a $750 check stemming from the sale of its creme ale promoted under a special label called Homeward Bound.
The labels bore the picture a dog Anderson and McLoughlin had for 18 years, and purchasers were advised that a portion of the beer sales would be allocated to SHAID.
The brewery had a similar drive for the Three Churches Foundation of Mahone Bay.
"It sold in fantastic numbers. We sold 1,404 cans of Homeward Bound in little over a month," said Anderson.
Danny Lohnes, president of SHAID's board of directors, and his Shih Tzu dog Cookie, whom, he adopted from the shelter, were on hand to accept the check.
"When they approached us on this we were very humbled that they thought of us. Obviously this will go a long way and we really appreciate it," said Lohnes.